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Raleigh-Durham, NC /

Hurricane Party or Content?

The Frontier RTP 800 Park Offices Dr , Durham, (map)

As of now, we're still planning to have this event but with the hurricane and potential flooding we want everyone to be safe so we may re-schedule. Unfortunately we don't know the full impact of the hurricane yet.

We have 2 incredible speakers lined up, Taylor Coil is the marketing director for Tortuga and Jairus Mitchell is the Program Manager - SEO at Red Hat.

Taylor's Title

"Blog" is a misnomer in a 2018 content strategy

Taylor's Takeaways

Expensive mistakes brands make in content marketing, and how to avoid them

A fundamental perspective shift to move away from old-school blogging

A decision making matrix to help you choose what to write

How to leverage your blog's homepage to make the most impact

Taylor's Bio

Taylor Coil is the marketing director for Tortuga, a direct-to-consumer ecommerce company known for their travel backpacks. Her background is in growing early stage startups. Today, Taylor leads all product marketing, content marketing, and inbound marketing efforts at Tortuga, from SEO to product positioning to PPC. She's most proud of bringing Tortuga to sustainable profitability and reliable growth on a bootstrapped budget in less than a year.

A fierce advocate for remote work and an avid traveler, Taylor has worked from 19 countries in the past three years.

Waiting on Jairus for information on his presentation, but you can be sure it will be awesome.

Meeting schedule:

5:00 - 6:30 Networking Pizza Party

6:30 - 8:00 Presentation with Q/A

8:00 - 9:00 Rookie's Networking After Party

My suggestion, arrive early and avoid the traffic. There is a free co-working space on the first floor at The Frontier which you can use until 5PM. When that closes, join us for the networking pizza party (follow the whiteboard signs in the hall). The presentation will begin promptly at 6:30, so don't be late. Q/A will wrap up by 8PM, but you don't have to go home. Continue the conversation at Rookie's Sports Bar only 6 min away in RTP (4911 Central Park Dr).

If you cannot attend the networking events before or after the meeting, feel free to drop in for the presentation from 6:30 - 8:00.

If you want some pizza, arrive early. If you prefer beer, stay late. If you want to have a great evening with other SEO marketers, join us for both.


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