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Phoenix, AZ /

Northwest Valley - Arizona WordPress Group

Elevate Coffee Co 2530 West Happy Valley Road (Shops at Norterra), Phoenix, AZ 85085 (map)

5:30pm - Pre-Meeting Help Me Hour

Come early and bring your specific question and problems for 1-on-1 assistance. Experienced WordPress volunteers will be on-hand to help you solve them.

When? We meet the 4th Tuesday each month, 6:30pm is the official start but the pre-meeting "Help Me" Hour begins at 5:30pm.

Where? Elevate Coffee Company (http://www.elevatecoffee.com/) in the Norterra Shopping Center at Happy Valley & I-17.

Need directions? Here's a Google Map with the exact location (https://goo.gl/maps/Tm2tWsPdsty)

**Our location is generously sponsored by: Defiant Inc., Makers of the WordFence Security plugin (https://www.wordfence.com/).**

With all the other great WordPress Meetups, there is lots of fantastic content (which you should check out on the website (http://www.arizonawp.org)), so here is what you can expect from our meetups...

Our focus is to help beginners to power-users with:

• Fast/Convenient/Easy ways to work with WordPress (and still do it right)

• What to do once you have a site (i.e. how to get people to your site, a.k.a. marketing)

Of course, we are here to help you get all your WordPress questions answered too.

Meeting Agenda

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6:30pm

Introductions: Who are you? What are you working on? What brings you to the meetup?

6:50pm

Open Forum — This is the time to ask your questions, share a new favorite tool/plugin/website, blog or twitter feed you follow or tell us about an upcoming event

7:10pm

The Need for Speed.

Website Speed is critical to the success of your online business.

It is also a ranking factor for SEO, encourages Visitor Engagement, reduces Bounce Rate,

and ultimately results in higher Conversion Rates.

Speed Optimization is one of the easiest things to do toward helping you achieve your marketing goals.

This video presentation will walk you through the necessary steps for a fast loading website, without paid plugins.

It is the best speed optimization information I have seen.

The presenter gives an actionable plan that is easy to do for users of all levels,

Including:

How to read a Waterfall chart

How to find what is slowing down your website

Find and Clean “Bloat” off your website

Optimize Images for fast loading

The importance of hosting to page load speed

7:50pm

The Process of Building an Online Presence in 2019

Idea to Income

We believe that a WordPress website should be the hub of your marketing efforts.

All ads, social media campaigns, email marketing, etc., should ultimately engage your audience with your website. However, there are many factors that go into successful web marketing, and your WordPress website is just one part of that.

The goal of this session is to build a successful marketing strategy/plan, which will maximize the potential for success, while avoiding hazards and distractions.

A marketing roadmap if you will. (Idea to Income)

This will be a facilitated group effort to identify the major steps of building an online marketing strategy. (whiteboard brain storming)

We would like to draw on the vast knowledge of the group to identity and refine the steps and create an action plan. (group participation is requested because: “we’re all in this together”)

We will then use this as a guide to topics for our future presentations.

(this is also your opportunity for input into the topics you want to see in the coming months)

If we focus on the purpose, we believe everyone will benefit from this.

8:30pm

General networking, chit-chatting, cleanup, and head out.

Elevate closes at 9PM, so we usually head over to a local restaurant for some snacks, beverages (adult and otherwise) and more great conversation.

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