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Philadelphia, PA /

Behind Strong Feelings: Growing a podcast—and a partnership (with Sara & Katel)

EPAM 30 South 15th Street 9th Floor, Philadelphia, pa 19102 (map)

* We're excited to collaborate once again with our friends at CS Philly on this event!



When publishing CEO Katel LeDû and author and consultant Sara Wachter-Boettcher launched a podcast, "No You Go", last year with their friend Jenn Lukas, they knew they wanted a supportive space to talk about being ambitious in a world that doesn’t always make it easy for women. But what they didn’t realize is how much that podcast would take them on a journey: losing a cohost, growing their audience, rebranding their show, and even deepening their friendship.

Join them as they share what they learned along the way—and celebrate the relaunch of their show for 2019: Strong Feelings, a weekly podcast about work, feminism, and friendship. You’ll learn about:

• Building Strong Feelings from the ground up—from defining the concept to managing the logistics to making (and spending) money

• What happens when your side hustle takes on a life of its own, and you need to find balance without slowing down

• What makes a collaboration thrive, and how to overcome challenges, roadblocks, and burnout

• Why we should all find ways to make trouble together in 2019

Plus, you’ll get an introduction to the magic of Strong Feelings, and have a chance to participate in the show’s favorite tradition, the Fuck Yeah of the Week. It’s the perfect way to start your year inspired and ready to build something rad!


6:00 - 6:45 pm: Networking

6:45 - 7:00 pm: Introductions

7:00 - 8:00 pm: Show Introduction, Presentation, and Q&A

8:00 - 8:15 pm: Audience Participation / Fuck Yeahs: What are you excited about in 2019?



Katel LeDû is the CEO of A Book Apart, the beloved indie publisher of brief books for people who design, write, and code. Before running the show at ABA, she was National Geographic’s digital director of photography. She’s been in publishing since the early aughts, and she’s sure seen a lot.

Sara runs Rare Union, a Philly-based product and content strategy consultancy, and gives talks around the world about how bullshit tech culture can be. She’s the author of Technically Wrong: Sexist Apps, Biased Algorithms, and Other Threats of Toxic Tech and the coauthor of Design for Real Life, and her writing has appeared in Washington Post, The Guardian, Slate, McSweeney's, and Wired.



Bellatrix Group is helping guide the evolution of healthcare. We partner with clients to evolve a new generation of consumer-centric health and wellness products, and help our clients create value by understanding their audiences, and articulating their brand and value in a way that takes their business to the next level. Bellatrix Group was founded by two female executives with a combined 50 years of experience delivering growth and business impact by creating meaningful disruption at the intersection of their love for people and technology.



CS Philly is a group of Content Strategy Practitioners in Philadelphia, who aim to exchange knowledge and expand understanding of the discipline of Content Strategy. They meet monthly to discuss advancements in Content Strategy and practical implementation for websites and projects.


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