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Rochester, NY /

Jonathan Everitt

Freelance copywriter and creative strategist

I believe that authenticity, substance and meaning in commercial communications form the basis for a valuable and lasting brand.

  • Award-winning copywriter with 10+ years of agency experience.
  • Literate in both traditional and new media.
  • Crisp, emotional writing crafted to reach each target audience and move them to action.
  • Experience with B2B, B2E and consumer communications.
  • Intuitive balance between sensible strategy and daring concepts.
  • Unconventional approach to branding and rebranding.
  • Relationship-oriented creative partner easily fascinated by client brands and marketing challenges.
  • A skilled copy editor familiar with AP style—and a quick study in corporate identity systems.

Specialities

  • interactive and web content
  • editorial and feature
  • content
  • radio and TV
  • collateral
  • print
  • direct mail
  • out-of-home
  • press releases and distribution
  • taglines and product names
  • web strategy, usability and content
  • blog posts and social media literacy