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Storytelling is a critical skill whether you’re the CEO or a front line employee. Why? Because stories move people – and products. Research shows that adding stories to products and services enhances customer engagement and boosts sales. In other words, storytelling is a super power. Is it yours?
· The science and data behind storytelling & customer engagement
· The relationship between storytelling & ROI
· Story strategies & formulas
· Creating a storytelling culture at work
Dr. Alexis Carreiro has 15+ years of combined experience as a professor, documentary filmmaker, and media studies scholar. At Queens University, her courses examine how power and ideology are reflected and reproduced in the stories we consume and produce. She also founded The Pitch Prof and works as a storytelling consultant and public speaking coach.
The Pitch Prof Summary:
At the Pitch Prof, I help my clients communicate with confidence. As a storytelling consultant and a public speaking coach, I turn my clients’ ideas and services into stories–and turn my clients into storytellers.